METHODOLOGY

Engineering principles are applied to our service offering. The eight steps of the engineering process make your initiatives successful.

METHODOLOGY

BRAND ENGINEERING™

BRAND ENGINEERING™, a unique concept to Bloomfield Kooper, covers all aspects of a brand, from its creation to its positioning.

Requiring analytical work while coordinating a wide range of specialists in key areas, our work as project managers, offers the best resources and services according to your parameters and needs for your project’s implementation.

THE PROCESS IN EIGHT STEPS:

1. Define the needs

2. Conduct preliminary research

3. Define requirements

4. Brainstorm + Evaluation

5. Development + Prototype

6. Solution testing

7. Meet the requirements

8. Communicate the outcome